Italy: telecom operator TIM signs an agreement to distribute Sky Italia's sports offer

News Tank Football - Paris - News #153711 - Published on

The Italian telecom operator TIM has signed an agreement to distribute the "NowTV - Ticket Sport" offer of the pay-TV operator Sky Italia, on 02/08/2019. The duration of the contract has not been communicated.

In particular, Sky Italia owns the rights to broadcast, in Italy, seven games per matchday (out of 10) of the Serie A TIM for the 2018-2021 cycle, as well as the rights to the Champions League and Europa League, over the same period.

This agreement will allow TIM have an offer that includes content from partners such as Discovery, Mediaset, Netflix, Amazon Prime and Eurosport, indicated Telecom Italia, the parent company of TIM.

TIM: title naming rights holder of Serie A since 1998-99

  • TIM has held the naming rights to the Italian first division, the Serie A TIM, since 1998-99, and has renewed this agreement with the Lega Serie A for the 2018-2021 cycle, on 26/07/2018.
  • From 1998-99 to 2017-18, TIM was also title sponsor of the Coppa Italia.
    • TIM is now again the title partner of the Italian Cup, the "TIM Cup", since of the 2018-19 semi-final round, on 23/04/2019.

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