IMG: sale of LaLiga, Serie A and MLS rights in Sweden, broadcast rights in Norway and Denmark

News Tank Football - Paris - News #154033 - Published on 12/08/19 at 17:40

The media rights and marketing agency IMG has sold the broadcasting rights, in Sweden, to LaLiga Santander and the Serie A TIM, over the 2019-2021 period, to the Swedish multimedia group Bonnier, for its OTT platform "C More", on 09/08/2019.

The Major League Soccer (MLS) broadcast rights, whose 2019 season started on 02/03/2019, are also...


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