eSports: "Ninja" the first video game streamer to become an adidas ambassador from 2019
adidas has signed its first equipment supplier contract with the American video game streamer and professional player, Tyler "Ninja" Blevins (22.4 million YouTube subscribers), according to the German brand on 29/08/2019. Ninja will collaborate with the adidas Originals brand.
"The partnership marks the sportswear brand’s commitment to gaming...