La Liga BBVA to broadcast match highlights and exclusive content on Twitter

Supporters of the Liga BBVA will have access to the highlights of the first Spanish division before, during and after matches on Twitter, thanks to an agreement signed between Dick Costolo, CEO of Twitter social network, Javier Tebas, the president of the LFP (Spanish Professional Football League) and Jaume Roures, president of Mediapro broadcasting group, announced the League on 28/02/2014. Content will include the goals and player interviews.

The LFP and Mediapro will provide exclusive audiovisual content on the social network online. "This agreement with Twitter will allow the Liga BBVA to expand its visibility globally," said Javier Tebas on 28/02/2014. Consequently, the Spanish League launched their official account "@LaLiga" to disseminate these audiovisual mini-sequences.