NBA: Sky Italia extends TV rights in Italy, Infront becomes exclusive sponsorship agency

Sky Italia has extended its NBA broadcasting rights for Italy for four years, until 2022-23, according to the pay-TV group on 16/09/2019. "With this agreement, Sky Italia will broadcast more than 300 games on the dedicated Sky Sport NBA channel, including two weekend games, with one game in the early evening on Saturday and Sunday, during the regular season," said Sky Italia.

The NBA also announced a partnership with Infront Italy that makes Infront the exclusive sponsorship agency of the NBA in Italy, on 17/09/2019. "Under this deal, with Infront being the only third party authorised to represent the NBA in Italy for sponsorship sales, the NBA and Infront will work together closely to build the NBA's sponsorship business in Italy," said the National Basketball Association.

• The 74^th NBA Sector: North American national basketball league Franchises: 30 (29 American, one Canadian) Founded: 06/06/1946 Affiliated leagues: WNBA (Women's League) and G-League (Gatorade League … regular season begins on 22/10/2019 and ends on 15/04/2020.

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