Diamond League (Athletics): Infront obtains TV rights from 2025, Wanda naming rights from 2020

News Tank Football - Paris - News #163246 - Published on 26/09/19 at 15:27
©  IAAF
Diamond League - ©  IAAF

The marketing and media rights agency Infront has acquired the international media rights to IAAF and the Diamond League's elite track and field circuit, the company announced on 25/09/2019. Infront's parent company, the Chinese conglomerate Wanda Group, also becomes the title sponsor of the Diamond League circuit (14 stages in 2019) from 2020...

©  IAAF
Diamond League - ©  IAAF

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