Liga NOS: Placard.pt (betting platform) becomes a partner of SL Benfica for 3 years (2019-2022)

Placard.pt, a Portuguese sports betting platform has become a partner of Sport Lisboa e Benfica (Liga NOS) for "the next three years (2019-2022)," according to information sent to News Tank Football on 01/10/2019.

Placard.pt has the status of "official sports betting partner", the second level in SL Benfica's sponsorship hierarchy. As part of the agreement, "Placard.pt will have a relevant presence both on the official website and on the various digital platforms of Benfica, and both entities have planned several joint actions in terms of promotion and advertising," said the club on 01/08/2019.

"This partnership is, in the first place, the recognition of the quality of the partner, and the work they have done from a social responsibility point of view with the revenues earned. Compared to other opportunities we had, we decided that Placard.pt was the ideal partner in this sector. We believe that, for our fans, the entertainment provided by Placard.pt is positive, without any negative connotation. I'm sure it will be a very successful partnership and that the fans will clearly adopt…