Lagardère Plus named Volkswagen's hospitality agency for the DFB-Pokal and Euro 2020
Lagardère Plus, the Lagardère Sports & Entertainment entity dedicated to consulting and activations for advertisers, has become the hospitality agency of the German car manufacturer Volkswagen for two seasons (2019-2021), on 17/10/2019.
"This collaboration will focus on Volkswagen's partnerships with the German Football Association (DFB) and...
