DFL: Robert Klein (GER) extended as chief executive officer of Bundesliga International GmbH

News Tank Football - Paris - Appointment #166413 - Published on
©  DFL
©  DFL

"The DFL has extended the contract with Robert Klein as CEO of Bundesliga International (BLI). Klein joined the DFL subsidiary in May 2017 (as chief commercial officer, see below). With effect from 01/01/2018, the 49-year-old took on overall responsibility for BLI as CEO," announced the German Football league on 23/10/2019. The duration of the extension was not disclosed.

"We see further potentials in international marketing. We trust Robert Klein and the BLI team to build on these in the best possible way in the interests of the Bundesliga and Bundesliga 2," stated Christian Seifert, CEO of the DFL and chairman of the supervisory board of BLI, on 23/10/2019.

  • R. Klein, CEO, Bundesliga International - ©  DFL
    Robert Klein was appointed the chief commercial officer of Bundesliga International GmbH, the new international subsidiary of the DFL, announced the latter on 11/04/2017.
  • Before joining the DFL, Robert Klein was previously the head of global rights for Red Bull Media House GmbH (Salzburg, AUT), where he was responsible for…
©  DFL
©  DFL

Welcome! This article is only available to subscribers.


3 reasons to subscribe

Timely and relevant insights

In 10 minutes, access a concise overview of key developments across the industry, curated by an experienced editorial team.

100% information, 0% advertising

An independent and impartial media outlet, fully dedicated to high-quality information. No advertising, no sponsored content, no consulting or training activities.

A tailored information service

Frequency of alerts can be customised to your needs: daily, weekly or in real time. Content is accessible on smartphones (app), tablets and desktop computers.

Already a subscriber ?


Login with login details



Login with your email address
We will send you a pincode