Basketball: Olympique Lyonnais (Ligue 1 Conforama) chest sponsor of LDLC ASVEL from 2019-20

OL Groupe has extended its partnership with LDLC ASVEL (Jeep Élite) and LDLC ASVEL Feminin (LFB, women's basketball league) and will be displaying the Olympique Lyonnais (Ligue 1 Conforama) logo as an upper chest sponsor of both basketball teams from 2019-20, announced the holding company which owns Olympique Lyonnais on 29/11/2019.

The Olympique Lyonnais logo will also be featured as a back shirt sponsor for LDLC ASVEL Féminin in the EuroLeague Women. "A strong commitment on behalf of the three clubs that share the same values of equality and fairness in all areas, to enhance the daily influence of the territory," said the French club.

OL Groupe had signed a partnership agreement with LDLC ASVEL and LDLC ASVEL Féminin for a minority stake in the basketball club, on 22/06/2019. OL Groupe thus acquired 25% of the men's team for €3.4m, and 10% of the women's team for €300,000.

"OL Groupe is committed, for a period of five years, to exchanging the shares of the men's team structure of ASVEL LDLC (ASVEL Basket SASP) that would be contributed to it by the other shareholders of this…