Serie A TIM: Ganten Water (mineral water) extends as a partner of Juventus FC (2020-2023)

Ganten Water, a Chinese mineral water brand, has extended its official partnership with Juventus FC (Serie A TIM) for three additional seasons (2020-2023), announced the club on 16/12/2019. Ganten has been a partner of the Turin club since 13/06/2017 (2017-2020 cycle).

The Chinese brand will continue to benefit from the status of official partner, the second level in the sponsorship hierarchy of Juventus FC. "This relationship has been mutually beneficial, enabling Juventus to strengthen its presence on the continent. Whilst, helping Ganten to enter the Italian market and build its own brand awareness, in collaboration with one of the top football clubs in Europe," said the club.

"The first years of this partnership have been leaders in numerous successful activations both inside and outside the European market, particularly in China, with the mineral water present during the Bianconeri's training sessions and matches, as well as in all of the hospitality sections of the Allianz Stadium, as the brands continue their journey together," added Juventus FC.

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