Blockchain-EZ: "Blockchains - a tool to develop fan engagement" (Alain Broustail)

"There are more and more projects linking blockchain technology and sport. A dozen top football players (Eden Hazard, Ronaldinho, Daniel Alves ...) participate or have lent their names to cryptocurrency projects, even creating their own tokens. These are more often attempts than successes, but there are more successful projects to date that use blockchains as a tool to develop fan engagement," Alain Broustail, CEO and co-founder of Blockchain-EZ, to News Tank Football on 15/01/2020.

Alain Broustail is one of the speakers at Think Football 2020, organised by News Tank Football at the Eiffel Campus of our partner INSEEC U. Sport (Paris, FRA) on Wednesday 05/02/2020, from 09:00 to 17:00 CET.

"In sport, blockchains can be used as a tool to build fan loyalty: VIP experiences, polls, fan engagement... The idea is to monetise fan engagement through the transfer of voting rights to the fans. In the video game sector, this system is widely used and works very well: we exchange collectibles, cards, objects," said Alain Broustail.

"A blockchain offers security, transparency and immediacy for…