Formula 1: a cumulative global audience of 1.9 billion viewers in 2019 (+9% vs 2018)

The cumulative audience, which is the sum of the average audiences for all Formula One programmes broadcast over the year 2019 for global television, was 1.9 billion viewers, an increase of 9% compared to 2018, according to Formula One Group on 21/01/2020. This is the third consecutive year of growth. In the top 20 markets (listed below), it reached 1.78 billion, which also represents a 9% increase.

"As they were last year, the top five markets by cumulative audience are Brazil, Germany, Italy, UK and the Netherlands, all with audiences higher than 100 million. Among the top 20 markets, meanwhile, there have been exceptional increases; in Poland (+256%) and the Middle East and North Africa (MENA) region (+228%,) mostly driven respectively by new contract arrangements and Robert Kubica's return to F1, and the new agreement signed in 2019 with MBC Group (until 2023)," said the rights holders and organisers of the Formula 1 World Championship.

"In terms of unique viewers, during 2019 the sport remained stable in the top 20 markets at 405.5m (+0.3%), while there was a slight decrease…