Bundesliga: Schalke 04 reach 200,000 subscribers on Chinese social network, Sina Weibo

FC Schalke 04 (Bundesliga) reached 200,000 subscribers on the Chinese social network, Sina Weibo, the club said on 07/04/2014.

Already present on Facebook, Twitter, Instagram, Tencent Weibo and YouTube, Schalke 04 opened its sixth official account on the Sina Weibo social network, on 03/02/2014. The German club has 60,000 subscribers on the other Chinese social network, Tencent Weibo.

With 260,000 subscribers in total on Tencent and Sina, Schalke 04 rank 19^th out of clubs present on Chinese networks. Manchester City lead with 9.5 million subscribers.

• Sina Weibo entered the share market on 06/04/2014.
  • Weibo's shares were worth $19 (€13.7) on 09/04/2014.
  • market valuation: €2.85b.
• 91% of Chinese Internet users have an account on at least one social network.
• FC Barcelona (Liga BBVA) launched their official page on the Chinese social network, Sina Weibo, on 27/03/2014.
  • Barca already had nearly 267,000 subscribers four days later, on 31/03/2014.
• Olympique Lyonnais exceeded 300,000 followers on Weibo Tecent on 26/03/2014