TV rights: "The balance is still very much with a territorial broadcaster" (B. Bush, Premier League)

"We've done a fair bit of direct-to-consumer testing and obviously we'd move in a flash if that's where we thought the consumer was… but at the moment the balance is still very much with a territorial broadcaster," said Bill Bush, executive director of the Premier League, at the Westminster Media Forum in London (ENG), on 11/02/2020.

This...