Germany: Allianz insurers acquire naming rights to women's Bundesliga until 2018-19
The Allianz insurance company acquired the naming rights to the women's Bundesliga from the 2013-14 season. The announcement was made on 10/04/2014. The contract makes Allianz the title sponsor of the German women's championship, thus becoming the "Allianz Bundesliga", until the end of the 2018-19 season.
The naming contract is estimated at...