Basketball: IQONIQ (social media platform) becomes a partner of Euroleague Basketball (2019-2024)

IQONIQ, a social media and fan engagement platform focused on the world of sport and entertainment, has become a partner of Euroleague Basketball from 25/03/2020 and "until the end of 2023-24," announced the European body on 25/03/2020.

"Starting immediately, the partnership makes IQONIQ the exclusive and official fan engagement and loyalty platform for the EuroLeague and the EuroCup for the next four years. For Euroleague Basketball, the partnership with IQONIQ exemplifies the organization's true commitment to engage with its fans and offer its clubs new and unique opportunities to further their ambitions in connecting with new and younger audiences, as well as with current and potential commercial partners," said the body.

"The IQONIQ app is due to open to users at the start of the 2020-21 season," added Euroleague Basketball. The Monaco-based company has also been a premium partner of AS Monaco FC and Olympique de Marseille (Ligue 1 Conforama) since 2019-20 (see below).

• "IQONIQ is a new social media and fan engagement platform that targets the world of sport and entertainment…