Lagardère Sports and Entertainment becomes SPORTFIVE and reveals its logo and visual identity

News Tank Football - Paris - News #184231 - Published on 28/05/20 at 12:09
©  Sportfive
The new Sportfive logo - ©  Sportfive

Lagardère Sports and Entertainment has became SPORTFIVE, following the sale of this activity by the Lagardère group to HIG Capital, announced the sports marketing agency on 28/05/2020. The American investment fund bought 75.1% of the shares in this branch on 22/05/2020.

"This brand is the combination of two values. The first refers to SPORT...

©  Sportfive
The new Sportfive logo - ©  Sportfive

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