LFP: Betclic, sports betting partner of Ligue 1 Uber Eats and Ligue 2 BKT (2020-2023)

News Tank Football - Paris - News #187269 - Published on
©  D.R.
©  D.R.

Betclic Group, a sports betting operator, has become a partner of the Ligue de Football Professionnel and its competitions for three seasons (2020-2023) from 2020-21, announced the LFP on 01/07/2020. "Betclic becomes the official sports betting platform for Ligue 1 Uber Eats and Ligue 2 BKT."

Betclic benefits from the status of official partner, the second level in the sponsorship hierarchy of both competitions. "As soon as the championships resume, Betclic will offer many physical activations, online and on social networks to fans of Ligue 1 Uber Eats and Ligue 2 BKT in order to make the show ever more exciting every weekend," said the LFP. Betclic succeeds La Française des Jeux (FDJ), betting partner of the French League since 2009-10.

"This partnership confirms the attractiveness of the new digital platforms of the two competitions and offers interesting opportunities to recruit and hire new fans on the digital, especially those aged 18-35," said the French body. In the Ligue 1 Uber Eats, Betclic is also a partner of FC Girondins de Bordeaux (back shirt sponsor for 2019-2021).

©  D.R.
©  D.R.

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