Tennis: Roger Federer launches his own trainers "The Roger Centre Court" with the Swiss brand On

On, a brand of running shoes, and tennis player Roger Federer, a shareholder of the Swiss company, have launched a pair of trainers named "The Roger Centre Court", announced the company on 06/07/2020, the 17^th anniversary of the Swiss player's first victory at the Grand Slam tournament Wimbledon.

The first "0-Series" range, made from vegan leather, is sold in an "ultra limited" version at €239.95 (available via a draw on the website on-running.com and in stores exclusively at Dover Street Market). "The Roger Centre Court is a highly technical take on the classic tennis sneaker. It combines a timeless aesthetic with the lightweight comfort and agile performance for effortless all-day wear," said On. The world's highest paid sportsman (€95.6m) in 2019 according to Forbes, presented the pair of trainers at a conference live on YouTube, following an exclusive partnership with Google, the holding company of the video streaming platform.

"I love working with the On team, using my knowledge of performance footwear and personal interest in fashion to contribute to product development. I'm…