Serie A TIM: EA Sports, partner of FC Inter Milan and AC Milan from 2020-21

EA Sports, an American video game publisher belonging to the Electronic Arts group, has become a partner of FC Internazionale Milano and AC Milan (Serie A TIM) from 2020-21 as part of "long-term" agreements, announced the Italian clubs on 03/08/2020.

EA Sports therefore becomes the "global football videogame partner" (fifth level) of Inter Milan and a "premium partner" (second level) of AC Milan. As part of the agreement, the American video game publisher will be able to recreate digital 3D versions the San Siro as well as the players of both clubs for its football video game FIFA 21.

However, these are not exclusive agreements. Indeed, Konami, a Japanese video game publisher, announced that it had lost the official licenses to use the digital assets of the two Milanese clubs on 07/07/2020. "The representation of the clubs will not be affected in eFootball PES 2020," said Konami.

EA Sports holds a license to the Serie A TIM from Lega Serie A (between €1.5 and €2m annually) and has also been a partner of AS Roma since 2018-19.