Sponsorship: OrCam (portable devices, ISR), partner of Lionel Messi (ARG, FC Barcelona)

OrCam, an Israeli company specialised in portable devices for the blind and visually impaired, has become a partner of Argentine football player Lionel Messi (FC Barcelona, LaLiga Santander) from 2020, according to the company on 09/09/2020.

As part of this agreement, Lionel Messi met with several visually impaired people from different countries before the health crisis so that they could be part of his "dream team". "Witnessing each of the members of the 'Dream Team' trying out the OrCam MyEye features, it was clear that this would be a life-changing device for each of them. I am proud to be an OrCam Ambassador to truly make a difference for so many," said Lionel Messi.

Lionel Messi thus becomes OrCam's first ambassador. The player is also under contract with PepsiCo, Turkish Airlines, adidas and Budweiser, the American beer brand of the Belgian brewer AB InBev.

Video presentation of the partnership between Lionel Messi and OrCam (Twitter)

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