Bundesliga: Coca-Cola (beverages) extends as a partner of FC Bayern Munich

The Coca-Cola Company, an American beverage manufacturer and partner of FC Bayern Munich (Bundesliga) for more than 50 years, has extended its partnership with the club, on 08/10/2020.

Coca-Cola has the status of "gold partner", the third level in the German club's sponsorship hierarchy. The American manufacturer will continue to benefit from visibility on signage at the Allianz Arena (75,000 capacity), and on the club's communication media as well as offering a wide range of non-alcoholic drinks at the stadium with special offers for fans.

"We are proud of our partnership with Coca-Cola, which has now lasted for over 50 years and is one of the longest in our club's history. Together we have written a story of success, and we are now adding even more chapters to this tale. FC Bayern and Coca-Cola - a cool taste with a dash of 'Mia san mia' (Bayern's motto 'We are who we are' in Bavarian dialect). We look forward to continuing our partnership," Andreas Jung, member of the executive board and commercial director at FC Bayern Munich.