"The Superleague? We have to improve and develop our product" (Steven Zhang, Inter Milan)

"The European Superleague? I am always in favor of the idea of improving and developing our product. We have to analyze the current situation and our post-pandemic work, we have to offer competitive products. I think making our products more international, suitable for an audience in different places, and especially the younger generation, will further help our industry," said Steven Zhang, president of FC Internazionale Milano (Serie A TIM), at the Sportlab conference, organized by the Italian newspapers Tuttosport and Corriere dello Sport on 29/10/2020.

"New generations? I think the passions and emotions aroused by sport are similar all over the world. Among the big changes are different types of entertainment related to football, video games, social media and all the technologies that have emerged in recent years. The difference to be aware of in football is how to use these new channels to ensure that consumers and supporters enjoy football beyond 90 minutes. What happens after 90 minutes may be the most important aspect, and how we can involve the fans more. The game is not…