Rugby: Nine Entertainment acquires TV rights to Australian national teams from 2021 (€20m/year)

Nine Entertainment Co, an Australian privately owned media group, has acquired the rights to broadcast matches of the Australian national rugby teams for three years as of 2021 from Rugby Australia, according the Australian governing body on 09/11/2020. The agreement, worth AU$100m (€61m), includes a clause for an optional two-year extension.

"All Super Rugby AU matches will be live and ad-free on video-on-demand streaming service, Stan, alongside Super W (women's championship) and all matches of Super Rugby Aotearoa (special Super Rugby tournament due to Covid-19). Saturday night's Super Rugby AU match will be live, free-to-air on the Nine Network every week. All Super Rugby AU finals matches will also be live, free-to-air on the Nine Network. Stan will also exclusively stream every Wallaroos Test, The Rugby Championship, The Bledisloe Cup, as well as all inbound Tests for Australia, New Zealand, South Africa and Argentina with select games also broadcast free-to-air on Nine," explained the body.

"The new partnership will also see unrivalled support and promotion of Australian…