Premier League: 16 clubs have a betting partner in 2020-21 (17 different operators)

16 Premier League clubs have at least one sports betting operator among their partners in 2020-21 as of 17/11/2020. The four that do not are Chelsea FC, Liverpool FC, Sheffield United FC and Tottenham Hotspur FC.

In total, out of the 17 betting operators represented in the English league (for a total of 27 contracts), 10 are displayed on match kits (+2 on training kits) in 2020-21. Eight of these bookmakers are also the clubs' main shirt sponsors, more than any other business sector represented. Main shirt sponsor contracts signed by betting operators amount to an average of £7.4m (€8.3m, a cumulative £44.5m/€49.5m for the six contracts). For example, the bookmaker Betway pays £10m (€11.6m) annually to West Ham United FC.

Marathonbet has been featured on Manchester City FC's training kits for £10m (€11.8m) per season since 2019-20. The club is also in partnership with Melco (based in Macau), an online gambling operator.

Leicester City FC remains the club with the most sports betting partners, with five operators under contract, as in 2019-20. The club displays the Cypriot bookmaker…