LaLiga Santander: BBIN (iGaming, CHN), regional partner of Club Atlético de Madrid in Asia

BBIN, a Chinese company specialised in iGaming (integration of software for online gambling, casinos and sports betting), has become a regional partner of Club Atlético de Madrid (LaLiga Santander) in Asia from 2020-21, announced the club on 03/12/2020.

BBIN has the status of regional partner, the third level in the Spanish club's sponsorship hierarchy. The company is Atéltico de Madrid's third regional partner, after Nibank (banking, Caribbean and South America) and Hero MotoCorp (motorcycles, India).

"Both BBIN and Atlético de Madrid share the colors red and white for their brand image, symbolizing that their passion and spirit is building a bridge between Europe and Asia, fighting side by side in the future," said BBIN.

• From 2020-21, Spanish sports clubs will face tough restrictions on betting partnerships.
  
  • On 03/11/2020, the Spanish Council of Ministers approved Royal Decree 958/2020, which prohibits, among other things, the display of sports betting operators on club kits.