Serie A TIM: Groupama extends as a partner of SS Lazio and Genoa CFC for 2020-21

Groupama Assicurazioni, the Italian regional subsidiary of the French insurance and banking group Groupama, has extended its partnership with SS Lazio (Serie A TIM) as well as its partnership with Genoa CFC (Serie A TIM) for the 2020-21 season, according to the Italian clubs announced on 11/12/2020. These partnerships were negotiated by Infront, the marketing agency of the two clubs.

Groupama, which has been a partner of SS Lazio since 2009-10, will continue to benefit from the status of "premium partner" (fifth level) of the Roman club and will now also have the status of "premium partner" (sixth level) of Genoa CFC. Groupama will benefit from visibility on signage at the Stadio Olimpico (72,698 capacity) and the Stadio Luigi Ferraris (36,599 capacity) and will implement "exclusive initiatives for fans of both clubs."

"We find ourselves in a difficult historical moment, which affects us all deeply and which affects all sectors. It is precisely in this time of particular difficulty that we as an insurance company want to reaffirm our social role, through our assistance and prevention…