Everton FC: Rushbet.co (betting), regional partner in Colombia from 2020-21

Rushbet.co, a Colombian sports betting operator, has become a regional partner of Everton FC (Premier League) in Colombia from 2020-21 as part of a multi-year agreement, announced the Merseyside (ENG) club on 18/12/2020.

This is Everton's first regional agreement for the South American market. "Everton's players will feature in a new Rushbet.co TV advertising campaign, set to run across all of Colombia's major broadcast channels in the first quarter of 2021," said the club. Rushbet.co will benefit from visibility on the club's communication channels as well the image rights to senior men's team players.

"The partnership sees Everton continue to build on the club's growing profile in South America, most notably in Colombia, with national heroes James Rodriguez and Yerry Mina key players in the Toffees' squad," said the club whose website and social networks are now available in Spanish.

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