Lega Serie A to market sponsorship spaces for VAR and goal-line technology

News Tank Football - Paris - Initiative #205670 - Published on 20/01/21 at 10:15
©  D.R.
VAR used in the Serie A TIM since 2017-18 - ©  D.R.

The Lega Serie A will commercialise sponsorship spaces for the video assistant referee (VAR) and goal-line technology (GLT) "in the next few years," according to SportBusiness in an interview with Michele Ciccarese, commercial and marketing director of the Italian body, published on 19/01/2021.

"Our main job has been to clearly define the...

©  D.R.
VAR used in the Serie A TIM since 2017-18 - ©  D.R.

Welcome! This article is only available to subscribers.

3 reasons to subscribe

Timely and relevant insights

In 10 minutes, access a concise overview of key developments across the industry, curated by an experienced editorial team.

100% information, 0% advertising

An independent and impartial media outlet, fully dedicated to high-quality information. No advertising, no sponsored content, no consulting or training activities.

A tailored information service

Frequency of alerts can be customised to your needs: daily, weekly or in real time. Content is accessible on smartphones (app), tablets and desktop computers.

Subscribe

Already a subscriber ?

Login with login details


I have lost my login details

Login with your email address
We will send you a pincode