75% of 2014 World Cup selections are under contract with automakers

News Tank Football - Paris - Article #20780 - Published on

75% of the 2014 World Cup selections are backed by automakers. This sector is the most represented among the 381 sponsorship contracts signed by the 32 federations playing in Brazil.

Selections have an average of 12 sponsors (not including kit suppliers). In addition to the automotive industry, the most represented sectors are...


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