Basketball: limited edition Oreo Cookies (Mondelēz International) featuring six NBA franchises

Mondelēz International, an American confectionery manufacturer (Oreo, Toblerone, Cadbury, Milka...), has become a partner of the NBA, WNBA and USA Basketball (American federation) as part of a marketing and licensing agreement from 2020-21, announced the National Basketball Association on 11/03/2021. The partnership covers four seasons (2020-2024).

"As part of the partnership, Mondelēz International will create a variety of products and consumer promotions with the NBA, WNBA, NBA G League, NBA 2K League (esports) and USA Basketball featuring leading brands from the Mondelēz International portfolio such as Oreo Cookies, Chips Ahoy!, Nutter Butter, belVita, Ritz Crackers, Trident and Sour Patch Kids," explained the North American basketball league.

Mondelēz International will launch limited edition Oreo biscuits featuring six NBA franchises in March 2021. "Each package of biscuits features six unique reliefs on top of the chocolate wafers that highlight the logos of some of the greatest dynasties in NBA history: the Boston Celtics, Chicago Bulls, Golden State Warriors, Los Angeles…