Decathlon: a turnover of €11.4bn (-6%) in 2020, including €3bn in France with Alltricks

Decathlon has posted a turnover of €11.4bn in 2020, a year marked by the Covid pandemic (stores closed for an average of three months), down 6% at constant perimeter compared to 2019 (€12.4bn), according to the French sporting goods design, production and distribution group on 15/03/2021.

In France, Decathlon generated €2.94bn in turnover excluding VAT, down 9.1% versus 2019 (€3.3bn) or 5.5% (€3.08bn) including Alltricks.com, the platform acquired on 03/09/2019, and other exceptional sales, with a 32.1% increase on the web reaching 15.6% of turnover.

Internationally, the role of e-commerce in the group's revenues increased from 8% in 2019 to 19% in 2020 (€2.2bn), "a trend that can be observed in all markets except China, where the increase has been more modest," said Decathlon

Decathlon: a net profit of €550m in 2020

"The group's net profit stands at €550m in 2020, which is almost equivalent to 2019 (€554m). Decathlon's profitability was impacted by four elements:

• A decline in activity (-6% compared to 2019) due to the Covid-19 crisis.
• An impact on the net margin rate related to…