ECA: launch of "Be a Changemaker" the body's first women's football strategy (2021-2023)

"Be a Changemaker" is the slogan of ECA's "first ever women's football strategy" for 2021-2023 "which aims to help clubs drive a better tomorrow for women's football through creative actions to deliver lasting positive change," announced the European Club Association on 29/03/2021.

"Full scale gender equality in football is an ambitious goal but one we embrace. Clubs have the opportunity to drive this. They have much more in common with each other off-the-field than they have rivalries on the pitch, and understand the needs, challenges and solutions better than anyone," said Charlie Marshall, CEO of the European Club Association.

"ECA's 'Be a Changemaker' strategy has been developed with the aim of creating a far-reaching, robust and influential women's club football ecosystem that shows a clear path towards achieving the same level of professionalisation as in the men's game," explained the body.

"I am proud to support the implementation of ECA's bold new initiatives" (J-M Aulas, Olympique Lyonnais/ECA)