LFP: agreement with OneFootball to reach "a young and highly engaged international audience"

"Ligue 1 Uber Eats today becomes the first league to make its editorial content available to users of the German-based football media application OneFootball. All of Ligue1.com's English-language articles will now be available to its users around the world, giving the LFP the opportunity to address a young and highly engaged international audience live," announced the  Ligue de Football Professionnel on 14/04/2021.

"The Ligue 1 Uber Eats logo will now appear on the Ligue 1 Uber Eats Official account, guaranteeing the authenticity of the content published via the account. Thanks to custom technology, this content will be automatically available on Ligue1.com and simultaneously on the OneFootball platform. Users will be able to receive instant push notifications of the latest news on the French championship. This unique feature not only allows the Ligue 1 Uber Eats to address fans in real time but also ensures the high visibility of articles, which are now at the fingertips of users," explained the LFP.

"In addition to the articles, OneFootball users will also be able to discover Le…