ExclusiveLigue 1 Uber Eats: esports, a new development axis for RC Strasbourg Alsace
"RC Strasbourg Alsace (Ligue 1 Uber Eats) is developing an ambitious marketing strategy and esports will allow us to move forward on three strategic axes: promoting the brand among the youngest, continuing to strengthen our national footprint, and diversifying our revenues by opening up to a new market," explained Benjamin Guthleben, marketing...