Ligue 1: AIM Sport (Switzerland) to sell sponsorship and marketing rights for AS Monaco

News Tank Football - Paris - News #21658 - Published on
©  ASMFC
©  ASMFC

AS Monaco (Ligue 1) have signed a partnership with the Swiss sports marketing agency AIM Sport to sell the team's sponsorship and marketing rights, the club announced on 27/06/2014. The duration of the partnership has not been specified.

"As part of the partnership, formed in September 2013, AIM Sport’s Henri van der Aat has been appointed as chief commercial officer of AS Monaco. AIM Sport will now be responsible for the development of AS Monaco’s commercial revenues," the club announced.

"We are convinced that with the experience of both partners and the innovative technology solutions we develop, AS Monaco shall soon be at the very forefront of the sports marketing industry in Europe,” said Bernard de Roos, CEO of AIM Sport, a company based in Lucerne (SWI), on 27/06/2014.

©  ASMFC
©  ASMFC

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