Ligue 1 Uber Eats: Auchan celebrates 60^th anniversary by featuring special logo on RC Lens' shirts

Auchan activated its partnership with RC Lens (Ligue 1 Uber Eats) and celebrated the 60^th anniversary of the French supermarket chain by replacing the traditional "Auchan" logo with the words "60 years" on the club's shirts for the RC Lens - LOSC Lille game (0-3, Matchday 36 of the Ligue 1 Uber Eats) on 07/05/2021.

"This year, Auchan is celebrating its 60^th anniversary. Our group has always been close to the Sang et Or (blood and gold, colours of the club), as we have been partners for more than 40 years. This shirt unveiled for the derby is a reminder of this history and closeness to RC Lens. How can we not be proud and impressed by the club's current season, which echoes the one in 1961 (60 years ago!) when the club finished among the top places in the league table," declared Jean-Denis Deweine, CEO of Auchan France.

Auchan has been the main shirt sponsor of RC Lens since 2016-17.