Bundesliga: Lloyd Shoes extends partnerships with Leverkusen and Werder Bremen, adds Hertha Berlin

The German shoe manufacturer Lloyd Shoes has extended its partnership with Bayer Leverkusen (4^th in Bundesliga 2013-14) and Werder Bremen (12^th in Bundesliga 2013-14) for two years (until 2015-16). It also announced a new two-year partnership with Hertha Berlin (11^th in Bundesliga 2013-14) on 02/07/2014.

As agreed in the contract, the brand will provide players and technical staff with the shoes for their outfits at official functions. Lloyd Shoes will also appear in the three clubs' communications and on the LED advertising in their stadiums. The brand may use the clubs' and players' images for their marketing operations.

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Lloyd Shoes

• Sector: shoes 
• Founded: 1888
• Headquarters: Sulingen (Germany)
• Employees: 1,356
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