ExclusiveVMATCH: "We must integrate meaning into more responsible partnerships" (H. Bodinier)

News Tank Football - Paris - Spotlight interview #219586 - Published on
©  VMATCH
Hervé Bodinier, founding president of VMATCH - ©  VMATCH

"We are in a situation where we must integrate a notion of meaning into the development of new, more responsible partnerships. We want to shift the focus of partnerships by being more collaborative: we no longer want to be in a 'I buy rights at such and such a price from a catalogue offer'. On the contrary, VMATCH is in a logic of...

©  VMATCH
Hervé Bodinier, founding president of VMATCH - ©  VMATCH

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