Italy: Lega Serie A, the country's 8^th most loved brand according to Talkwalker's ranking

The Lega Serie A is the eighth most loved brand in the "Lovebrands Top 10 Italy" ranking (see below) established by social listening and analytics specialist Talkwalker, which is "reserved for the brands that have been able to conquer and be appreciated by Italians," announced the body on 08/06/2021. 

"The research - which analysed 1,228 brands in different countries through social media, news, blogs, forums and other channels of interaction - measures the ability and dedication of brands in establishing a real emotional relationship with their consumers, and generates a Top-50 world ranking and several Top-10 of the countries in which the survey was conducted, which includes Italy," explained Lega Serie A.

"Placing the Serie A at the top of the Italian ranking of "Lovebrands" along with iconic brands worldwide is a satisfaction that repays the commitment of the League towards its fans and on social media, in order to create empathy, involvement and passion not only towards their favourite team, but also towards the whole eco-system of Serie A, including its values. It is a great…