Serie A TIM: REPX (fintech) enters licensing partnership with AC Milan from 2021

REPX, a UK private equity firm and financial technology company, has become a licensing partner of AC Milan (Serie A TIM), announced the Italian club on 11/06/2021.

"The new licensing partnership entails the launch of a new debit card created for the true AC Milan fans, who will be able to enjoy unique experiences via an exclusive channel that will allow them to interact with their favourite team by accessing news and exclusive offers on merchandise and tickets as well as invitations to special events," said the club.

"We are delighted to welcome on board REPX. This collaboration will provide us with an important virtual fan engagement tool that will allow us to offer our fans exclusive experiences," said Casper Stylsvig, chief revenue officer at AC Milan.

• "We are excited to start this licensing partnership with AC Milan, an incredibly successful club both in Italy and globally for their impressive palmarés and the 'granitic faith' of the Rossoneri fans," said Alfredo Villa, managing director at REPX.
• REPX is also an official partner of Udinese Calcio Activity: Italian…