Ligue 1 Uber Eats: Winamax (sports betting), back shirt sponsor of RC Lens for 2021-2024

Winamax, a French sports betting operator, has become a major partner (first level) and back shirt sponsor (lower section) of RC Lens (Ligue 1 Uber Eats) for three seasons (2021-2024), announced the French club on 02/07/2021. The agreement was negotiated by Sportfive, RC Lens' marketing agency.

"In addition to visibility on the Artesian shirt, this major partnership will take the form of several communication operations aimed at supporters. As a sign of a close relationship, Winamax will also become the namer of a VIP area at the Stade Bollaert-Delelis, the Winamax Lounge," said RC Lens.

Winamax succeeds PMU, the club's sports betting partner from 2016-2021. From 2021-22, RC Lens is also welcoming a new shirt back sponsor, Assifep, a Lens-based company specialised in vocational training (construction, transport and logistics), and has changed equipment supplier from Macron to Puma (2021-2024).

• For the 2021-22 Ligue 1 Uber Eats Name of the French Ligue 1 championship for the 2020-2024 cycle.
  
  Uber Eats, a home meal delivery application and subsidiary of Uber an independent…