Real Madrid: partnership with Cinedigm (streaming) to distribute Real Madrid TV (USA and Canada)

Cinedigm has partnered with Real Madrid CF (LaLiga Santander) to distribute Real Madrid TV in the USA and Canada for the 2021-22 season, announced the American entertainment and streaming company on 29/07/2021.

Real Madrid TV offers more than 8,000 hours of content per year, including first team matches on a delayed basis, legendary matches, press conferences, exclusive interviews, training sessions and magazines.

"The service will be available in the United States and Canada for linear and AVOD (Advertising-Based Video on Demand) platforms on connected TVs, digital set-top boxes, media-streaming devices, as well as the web," explained the company. Pluto TV, Roku, Samsung, TCL and Tubi are among Cinedigm's distribution partners in both territories.

• The deal was negotiated by Josh Thomashow, director of acquisitions at Cinedigm and SPORTFIVE Sector: media and marketing rights agency - Activites: consulting, sale of hospitality products, activations, sale of marketing and media rights, strategic and creative marketing, production and… on behalf of Real Madrid CF Activity…