Social media: FC Barcelona and Juventus launch official accounts on the Chinese platform Xiaohongshu

News Tank Football - Paris - News #225373 - Published on 04/08/21 at 14:00
©  D.R.
FC Barcelona and Juventus FC both launch accounts on the Chinese platform Xiaohongshu - ©  D.R.

FC Barcelona (LaLiga Santander) and Juventus FC (Serie A TIM) are the first two European sports clubs to each launch an official account on the Chinese social network Xiaohongshu, dedicated to lifestyle content, on 03/08/2021. Both clubs already have a large fanbase in China, thanks to their presence on multiple platforms (see below).

"The...

©  D.R.
FC Barcelona and Juventus FC both launch accounts on the Chinese platform Xiaohongshu - ©  D.R.

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