Bundesliga: Einhell (garden equipment), gold partner of FC Bayern Munich for 4 seasons (2021-2025)

Einhell, a German-based manufacturer of power tools and garden equipment, has become a gold partner of FC Bayern Munich (Bundesliga) for four seasons (2021-2025), announced the club on 10/08/2021. The deal also includes an option to extend the agreement.

Einhell has the status of gold partner, the third level in the sponsorship hierarchy of the German club. "Together, FC Bayern and Einhell share the mission: 'MöglichMachen' ('to enable'). This includes implementing the strategy of moving away from petrol and towards battery-powered tools and engines. In addition, a range of selected licensed products is to be created that will bear the logos of both companies," said the club.

"FC Bayern and Einhell are not only connected through their Bavarian roots, but above all by their joint mindset and desire to be a little better every day. This 'Weiter, immer weiter' ('always keep going') attitude is the key to success not just in football, but also in business. We are therefore very pleased to have such a competent and ambitious company as Einhell Germany AG as a partner by our side in the…