ExclusiveSponsorship: Messi, football's 2nd best earner in terms of revenue after Ronaldo, ahead of Neymar Jr

News Tank Football - Paris - News #225696 - Published on
©  Paris SG
Lionel Messi, new Paris Saint-Germain player - ©  Paris SG

Lionel Messi, who signed a two-year contract (2021-2023 + 1 optional additional season) with Paris Saint-Germain (Ligue 1 Uber Eats) on 10/08/2021, generated $130m (€109m) in revenue in 2020-21, according to an annual ranking by the US media company Forbes published on 04/06/2021. The Parisian club's new player received $97m (€81.5m) in wages and $33m (€27.7m) in sponsorship revenue over the 2020-21 season.

In terms of sponsorship revenue, Lionel Messi (34) is second only to Portugal's Cristiano Ronaldo ($50m, €42m) among footballers. Neymar Jr, another Paris Saint-Germain player, was ranked third place with $19m (€16m) in sponsorship revenue in 2020-21.

The Argentine international with more than 350 million followers on social networks is the ambassador of many international brands, including Hard Rock (USA, hotels), PepsiCo (USA, beverages, food), Mengniu (CHN, dairy products), Budweiser (USA, beer) and eFootball (JPN, Konami, video games). Lionel Messi is not linked to a partner in several sponsorship categories: car manufacturing, gambling, eyewear, banking and insurance, payment…

©  Paris SG
Lionel Messi, new Paris Saint-Germain player - ©  Paris SG

Welcome! This article is only available to subscribers.


3 reasons to subscribe

Timely and relevant insights

In 10 minutes, access a concise overview of key developments across the industry, curated by an experienced editorial team.

100% information, 0% advertising

An independent and impartial media outlet, fully dedicated to high-quality information. No advertising, no sponsored content, no consulting or training activities.

A tailored information service

Frequency of alerts can be customised to your needs: daily, weekly or in real time. Content is accessible on smartphones (app), tablets and desktop computers.

Already a subscriber ?


Login with login details



Login with your email address
We will send you a pincode