Social media: Formula 1, second fastest growing sport in terms of audience in 2020 (+36%)

News Tank Football - Paris - News #226567 - Published on
©  Formula One Group
Esports and social media, F1's main growth factors among young audiences - ©  Formula One Group

"Formula 1 is currently the second fastest growing sport on social media with a year-on-year growth of 36%," announced Formula One Group, which published the results of a market study, conducted by the British company The Insights Family, aimed at "understanding what the 'fan of the future' looks like," on 23/08/2021.

This growth is...

©  Formula One Group
Esports and social media, F1's main growth factors among young audiences - ©  Formula One Group

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