Germany/DFL: Sorare (NFTs), official partner of the Bundesliga and the 2.Bundesliga (2021-2023)
Sorare, a French startup that offers NFTs (digital cards) featuring football players, has become an official partner of the Bundesliga and 2.Bundesliga for "at least two seasons (2021-2023)," announced the Deutsche Fußball Liga GmbH on 06/10/2021. The agreement was negotiated by Bundesliga International, the DFL's marketing and media rights arm...
