Ligue 1: Paris Saint-Germain launch online retail platform targeting Asian market

Paris Saint-Germain have launched an online store targeting the Asian continent for their tour in Hong Kong and China (from 25/07 to 02/08/2014), the club announced on 28/07/2014.

The online store is available in English, Chinese, Japanese and Indonesian and sells in local currencies to Japan, China, Hong Kong, Indonesia, South Korea, Malaysia, New Zealand, Singapore, Taïwan and Brunei. It features the complete range of official products, including the away shirt that was unveiled on 28/07/2014.

"This platform, managed by Hong Kong-based online football retailer EZshopnet, gives us a great fluidity for sending orders on the Asian continent," said Frédéric Longuépée, Paris SG's deputy managing director for commercial activities, speaking to News Tank on 29/07/2014.

Paris Saint-Germain also operate their own international online store.

• Paris Saint-Germain are on their first Asian tour (to Hong Kong and Beijing) from 25/07/2017 to 02/08/2014.
  • Paris SG played a friendly game against Kitchee SC (Hong Kong champions in 2013-14) in Hong Kong Stadium (capacity 40,000) on 29/07/2014.
  • The…